This past week, METRO unveiled a new 2011 MLB All Star Game wrap on one of their trains. Justin Upton and Luis Gonzalez were on hand to introduce the new look for the upcoming All Star Game. The train is wrapped on the outside and is also the first train to have graphics on the […]
Advertising begins on Phoenix Light Rail
We have thought advertising should in place for a long time. The “trial” light rail wraps for the NBA All Star Game were well done and people seemed to like them. Given all of the talk about budget cuts, this press release from Metro makes a lot of sense… METRO is open for advertising with […]
Metro Adopt A Station Meeting
METRO Adopt-A-Station program launch – news conference on 8/28 To better connect with the community and enhance the transit rider experience, METRO has created an Adopt-A-Station program. METRO leadership will share why and how to become involved as a station sponsor at this Friday’s news conference. The Adopt-A-Station program will be open to adjacent businesses […]
Should they “wrap” the rail?
A long time ago, (maybe a year or so) I went to a Metro “Line Section” meeting where they discussed the fact that there will not be any advertising inside of the light rail cars. The thought was to leave the cars ad free in the beginning and leave it open for discussion. Fast forward several months and […]